A mouthful of a title and a whale of a claim! Can content really “ignite your business?” When I think of ignite, I think of the annual Christmas tree bonfire when I was a kid. This is back in the day when everyone in the community purchased authentic, hardwood pine trees. So when Christmas was over, there were thousands of Christmas trees donated for the city bonfire.

I spent a good portion of March with my nose buried in Sam Calagione’s book titled Brewing Up A Business: Adventures in Entrepreneurship from the Founder of Dogfish Head Craft Brewery [amazon_link id=”0470942312″ target=”_blank” ]affiliate link[/amazon_link]. What separated Brewing Up A Business from the majority of the business books out there was Sam’s first hand accounts […]

I spent some time really diving into Richard Branson’s mind during the month of February. I asked a lot of questions, found a lot of answers, heard some great stories, and was encouraged in my business endeavors.

We talk about the value of networking, but let’s be clear: We’re not talking about the old days, where you’d go to a cocktail mixer with a pocketful of business cards that you’d lob at passersby like a ninja hurling stars at victims.

“With marketing messages, businesses need to give up dictating what consumers want to do and accept a role more like that of an interested peer.”

There’s no charge for awesomeness and attractiveness…

I recently took it upon myself to study the life and business endeavors of the all-time great, iconic, steel-magnate named Andrew Carnegie (pronounced “Car-nay-gee” – if you add a bit of an Scottish swing to your voice it produces the name perfectly).